About Our Google Ads Agency
Merrigan Digital exists for one reason: too many businesses are spending money on Google Ads without a clear picture of what it's actually doing for them.
Why I started Merrigan Digital
For nine years, I worked inside one of the largest, most well-known marketing agencies in the United States — managing Google Ads across hundreds of brands, through every stage of the process: audit, strategy, implementation, launch, and scale.
Along the way, I kept seeing the same problem play out with client after client: a rotating door of account managers who never stuck around long enough to actually understand the brand they were running ads for. Strategy would reset every time a new manager took over, and the business paid the price.
That's why I started Merrigan Digital — a small agency built to work directly with business owners, not hand you off to whoever's free this quarter. When you work with me, you work with me.
Why it matters
Google Ads can be one of the highest-leverage marketing channels a business has — or one of the fastest ways to burn a budget with nothing to show for it. The difference is almost always in the management: the structure, the tracking, and whether anyone is actually watching the account closely and reporting back honestly.
How we work
Every client gets a real account review, a plan scoped to their business (not a one-size-fits-all package), and a performance report on a predictable schedule. No jargon-filled dashboards you're left to interpret alone — just clear numbers and what they mean for your business.
The principles behind the work
Transparency
You always have visibility into your own account, your spend, and what's being changed and why.
Fit Over Flash
The right strategy depends on the business. A local service company and an ecommerce store need very different accounts.
Results You Can See
Growth is measured against your own history, not vague industry benchmarks — real month-over-month comparisons.
Let's talk about your account
No pressure, no long-term contracts required to start the conversation.
Contact Us